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SEO Executive at Haymarket

September 27, 2014

This job posting is no longer active

Brand/Title Description

An exciting and challenging role working across Haymarket's market leading motoring titles, including What Car?, Pistonheads and Autocar.

As SEO Executive you will:

  • Work with in-house content creation teams to optimise their work, as well as create your own content initiatives for the team to work on
  • Define content strategies and deliver insights for traffic growth using keyword research, competitor research and industry specific data
  • Devise and execute effective link-building strategies
  • Blogger outreach – develop relationships with key industry bloggers / communities /associations / forums
  • Build relationships with third parties such as content aggregators and affiliates to extend network reach, and explore new channels for disseminating our content
  • Participate actively in the team’s social media activity, help define the strategy and ensure that it maximises reach and linkbuilding potential
  • Review and optimise existing visible content, including reoptimisation of existing content and promotion of multimedia content
  • Perform SEO audits and create technical recommendation documentation
  • Monitor and report the impact of all activity using various analytics tools

Person Specification

As SEO Executive you will possess:

  • A passion for cars and motoring, and an excellent knowledge of what cars matter most to UK drivers
  • 1-2 years’ experience in a similar role with an agency or in house
  • Demonstrable SEO success in terms of rank/traffic/conversions/roi
  • Demonstrable understanding of SEO best practice and recent algorithm updates
  • Some knowledge of HTML, scripting and server technologies
  • An appreciation of how to plug social media activity into an SEO plan
  • In-depth knowledge of keyword research tools and tactics
  • Experience of outreach management, especially blogger relations
  • Excellent knowledge of Google Analytics
  • A good working knowledge of SEO tools
  • Excellent time management skills – you are able to prioritise, organise a varied and full workload
  • Excellent organisational skills, a methodical approach to your work
  • The ability to present data clearly and persuasively
  • A passion for SEO, and a desire to keep learning and improving your skills

How To Apply

Haymarket is an equal opportunities employer and welcomes applications from all areas of the community.

If you are interested in applying for this position please click the ‘Apply Here’ button below